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How Truck Wrap Designs Can Help Build Brand Awareness

How Truck Wrap Designs Can Help Build Brand Awareness
August 3, 2018 TheHoth
truck wrap designs

For many, your vehicle is seen by at least 30,000 people each day. That means vehicle wraps instantly transform your truck into a billboard on wheels.

Truck wrap designs are one of the most cost-effective advertising tools available.

Read on to learn how truck wrap advertising is a great way to promote your brand at a great price.

Build Local Awareness

Truck wrap advertising is excellent because your vehicles travel around your local business area. This means that each time your truck drives around, it is building brand awareness.

If you have a fleet of vehicles, that’s even better for helping your business start to become recognized.

If your technicians are out on site in a neighborhood, having vehicle wrapping is a way for your clients to advertise on your behalf. People will see your marked vehicles and know that their neighbor trusted you with their home repairs or other services. Chances are, they will call you when they need that service in their home.

Truck Wrap Designs Draw Attention

We spend a lot of time driving. Besides seeing traffic lights and other cars, there’s not a lot to see.

Your truck advertising wraps will naturally draw eyes as people sit in traffic. The rule of 7 states that prospective clients need to see or hear about you 7 times before they take action.

With your truck wrap advertising zooming around the city, it will not take very long before your local prospects have seen your brand more than 7 times.

Truck Wrap Designs are Wide-Reaching

Trucks can get in front of more potential clients than other forms of advertising because they bring the ad to the target.

Billboards, for example, rely on people to drive past it. Vehicle wrapping is like a billboard on wheels. It is an active way to get in front of future clients instead of passively waiting for them to drive past a sign.

Many people don’t listen to the radio anymore, or if they do, they likely switch the station when there are commercials. With vehicle wrap marketing, your audience can’t change the station.

This is one of the reasons movie theatre ads are so expensive. You have a captive audience right in front of you that has no other choice but to absorb the marketing.

Truck Wrap Advertising is Cost Effective

The cost of a wrap costs around 35 cents per 1000 impressions. This is the least expensive method of advertising.

Even other outdoor signage comes in at over $3.50 per 1000 impressions. Newspaper and magazine ads cost around $20 per the same number of impressions.

All things considered, your best reach is with truck wraps. Truck advertising wraps are the best deal you can get.

Truck Wraps are Hard-Working

Your vehicle wrap is constantly advertising for you, 24/7, 365 days a year. No matter where it is parked: outside your office, in a parking lot, even in front of your house, your branded truck is making an impression.

The more you drive around, the more people recognize your company and what you offer. The more people recognize your company, the more clients you bring in. As a result, your company earns more money.

Want to get started? Request a quote for vehicle graphics and wraps from our experienced, professional team!