Semi-trucks are the workhorses that drive your business, and our country, forward. That’s why deciding between semi truck brands is such a crucial decision.

Different semi-truck brands are known for their distinct strengths and attributes. While some 18-wheeler brands are favored by drivers for their superior comfort and style, others are known for their reliability and power.

In this article, we’ll explore the leading semi-truck brands on the market, shedding light on their unique features, advantages, and applications. We’ll also delve into important considerations to help guide your decision-making process, so you can confidently choose the brand that best aligns with your needs and budget.

How to Choose Between Semi Truck Brands

Choosing a semi-truck brand carefully and conducting thorough research is of utmost importance. The decision to invest in a particular brand can significantly impact a business’s success, operational efficiency, and long-term profitability. 

To ensure you’re making an informed decision, we recommend starting with a detailed budget and a needs assessment to determine the specific requirements of your business, including the type of freight you’ll be hauling, the distance of travel, and any special features or configurations needed. Once you have a thorough understanding of your needs and budget, you can research different truck brands and models, comparing factors such as reliability, performance, and safety features. 

American Semi Truck Brands

The American trucking industry has long been dominated by homegrown brands known for their durability, power, and extensive support networks. From coast to coast, U.S. truck manufacturers design their rigs to handle the long hauls, varying terrains, and high-mileage demands of the country’s freight industry. Many American semi truck brands prioritize customization, allowing fleet owners and independent drivers to tailor their rigs for maximum efficiency and comfort. Additionally, parts availability and service networks are a major advantage, ensuring that repairs and maintenance can be handled with minimal downtime. 

Below are the leading American semi truck brands that continue to set the standard in the industry:

Freightliner

Freightliner is the undisputed leader in the U.S. Class 8 truck market, consistently holding the highest market share. As of late 2024, Freightliner accounted for approximately 38.4% of new Class 8 truck sales in the U.S., reflecting steady demand for their reliable and cost-effective models. Their diverse lineup caters to various applications, making them a preferred choice for businesses of all sizes. Freightliner trucks are also known for their affordability and ease of maintenance, with a vast network of service centers and parts availability nationwide.

Peterbilt

Peterbilt remains one of the most recognizable semi-truck brands in the U.S., holding a 14.9% market share in 2023. The brand is known for producing high-quality, comfortable trucks with strong resale value. While they are often priced higher than other brands, Peterbilt trucks are favored by many owner-operators and fleet managers for their durability, driver comfort, and aesthetic appeal.

Kenworth

Kenworth is a well-established American truck brand, often competing closely with Peterbilt in market share. While exact figures fluctuate, Kenworth remains a top choice for long-haul trucking due to its powerful engines, aerodynamic designs, and fuel efficiency. The brand’s reputation for reliability and driver-friendly technology makes it a popular option among fleets and independent truckers alike.

Mack

Mack Trucks, one of the oldest American semi-truck brands, is known for its rugged construction and dependability. While Mack no longer dominates the long-haul market like Freightliner or Peterbilt, it remains a major player in vocational trucking, construction, and specialized heavy-duty applications. Its strong legacy in the industry ensures continued trust among fleet owners looking for tough, long-lasting trucks.

International

International, manufactured by Navistar, produces a wide range of semi-trucks known for fuel efficiency and advanced technology. International trucks are frequently used in both regional and long-haul applications, with a focus on driver comfort and operational efficiency. The brand has been investing in new technology, including improved aerodynamics and alternative fuel models, to stay competitive in the evolving trucking industry.

Western Star

Western Star, a premium truck brand under Daimler Trucks North America, is recognized for its heavy-duty, customizable rigs built for tough applications. While not as common in the standard fleet market, Western Star trucks are widely used in logging, construction, and other extreme-duty environments where durability and strength are top priorities.

Autocar

Autocar is a niche American manufacturer specializing in vocational trucks, including refuse haulers and heavy-duty work trucks. While it does not compete in the mainstream long-haul trucking segment, Autocar remains a respected name in specialized trucking industries that require extreme durability and performance.

Each semi truck brand offers a diverse range of semi trucks to meet the specific needs of different businesses and applications.

European Semi Truck Brands

While American brands dominate the U.S. trucking industry, several European manufacturers have made a strong impact, particularly in the areas of fuel efficiency, advanced safety features, and driver comfort. European semi trucks are often engineered with a focus on aerodynamics, sustainability, and cutting-edge technology, making them appealing to fleet operators looking for efficiency and innovation.

One of the biggest differences between American and European semi-trucks is design. European trucks primarily use a cab-over-engine (COE) configuration, where the cab sits directly over the engine. This allows for better maneuverability, shorter wheelbases, and improved visibility, making them well-suited for Europe’s narrower roads and tighter urban environments. In contrast, American semi-trucks generally feature a long-nose design, which offers better ride comfort on long highway stretches but requires more space to maneuver.

Although European semi-truck brands hold a smaller market share in North America, they are gaining traction, particularly in sectors that prioritize fuel efficiency and advanced technology. 

Below are some of the most well-known European semi-truck brands:

Volvo Trucks

Volvo Trucks North America holds a 10.2% share of the U.S. Class 8 truck market as of 2024, making it the most widely recognized European truck brand in North America. Known for its innovations in safety, fuel efficiency, and alternative fuel technology, Volvo has pioneered features such as collision mitigation systems, lane-keeping assist, and advanced braking technology. The company is also a leader in electric and hydrogen-powered semi-trucks, positioning itself at the forefront of sustainable trucking solutions.

Mercedes-Benz Trucks (Daimler Group)

Mercedes-Benz, under Daimler Trucks, is one of the largest truck manufacturers globally and is well-regarded for luxury, technology, and fuel efficiency. The Mercedes Actros is a popular model known for its advanced driver assistance systems, aerodynamic design, and connectivity features that help fleet managers optimize performance. While Mercedes-Benz Trucks are more common in Europe, their electric eActros model is gaining attention worldwide.

Scania

A subsidiary of Volkswagen Group’s Traton SE, Scania is a premium European truck manufacturer known for its fuel-efficient engines and durability. Scania trucks are highly regarded for their modular design, which allows for extensive customization based on different operational needs. While they are not widely available in the U.S., Scania has a strong presence in global logistics and long-haul trucking.

MAN Trucks

Also part of Traton SE (Volkswagen Group), MAN Trucks is a major player in the European trucking industry, focusing on heavy-duty, long-haul transport and construction applications. MAN’s vehicles are designed with fuel efficiency, aerodynamics, and driver-centric comfort in mind. Although their market penetration in North America is limited, their innovations in alternative fuel vehicles, including hydrogen-powered trucks, make them a brand to watch.

DAF Trucks

A Dutch manufacturer owned by PACCAR (which also owns Kenworth and Peterbilt), DAF Trucks is known for fuel-efficient designs, innovative aerodynamics, and long service intervals that help lower operational costs. DAF has a strong presence in European regional and long-haul trucking, and while they have a smaller footprint in North America, they remain a dominant force in European logistics.

The Latest Models from Top Semi Truck Brands

The semi-truck industry is witnessing significant advancements as manufacturers unveil their latest models for 2024 and 2025. These new trucks emphasize enhanced fuel efficiency, advanced safety features, and driver comfort. Here’s an overview of some notable releases:

Freightliner Cascadia 2024-2025

Freightliner’s latest Cascadia model boasts an aerodynamic design optimized for efficiency, featuring full skirting on both sides to reduce drag. A significant upgrade in this model is the LED headlights, known for their brightness and longevity, enhancing both the truck’s functionality and aesthetic appeal.

Volvo VNL 2024

Volvo Trucks introduced the all-new VNL in January 2024, featuring digital mirrors, a full digital dash display, and numerous safety and aerodynamic enhancements. The truck is available with the D13 engine, offering multiple power and torque options, and an updated I-Shift transmission that shifts 30% faster. Production began in October 2024 at the New River Valley plant.

Mack’s Upcoming Flagship Semi

Mack Trucks announced plans to launch a new flagship on-highway semi in 2025. While specific details remain under wraps, executives have indicated that the upcoming model will feature significant upgrades, positioning it as a potential industry disruptor.

Kenworth and Peterbilt 2025 Models

Kenworth and Peterbilt, both subsidiaries of PACCAR, are expected to release their 2025 models with enhancements in fuel efficiency and driver comfort. While specific details are pending, these brands have a history of integrating advanced technologies into their trucks.

Volvo FH Aero

Volvo Trucks has introduced the FH Aero, which boasts an extended and sleeker cab design, equipped with digital mirrors and a powerful new D17 engine (17.3 liters) delivering 780 horsepower and 3800 Nm of torque. These innovative Aero truck models will be gradually introduced to markets between 2024 and 2025, offered in four variants: FH Aero, FH Aero Electric, FH Aero powered by gas, and FH16 Aero.

These developments reflect the industry’s commitment to innovation, sustainability, and driver well-being, ensuring that the latest semi-truck models meet the evolving demands of modern transportation.

Key Considerations When Comparing Semi Truck Manufacturers

When choosing a semi-truck, it is essential to consider the type of work the truck will undertake, budget constraints, and the personal preferences of the driver. Here are some key considerations when comparing different semi-truck truck brands:

• Engine Power: Powerful engines are crucial for 18-wheelers, as they need to haul heavy loads over long distances. The top truck manufacturers offer a range of engine options with varying horsepower and torque ratings to suit different requirements.
• Fuel Efficiency: Fuel efficiency plays a significant role in the profitability of trucking companies. The best semi-truck brands invest in research and development to improve aerodynamics, reduce weight, and optimize engine performance, resulting in improved fuel economy.
• Safety Features: Given the size and weight of 18-wheelers, safety features are of utmost importance. Advanced braking systems, stability control, collision avoidance systems, and driver-assistance technologies are just a few examples of safety features offered by leading truck manufacturers.
• Comfort: Long-haul drivers spend countless hours on the road, so providing a comfortable working environment is crucial. Leading semi-truck brands focus on ergonomics, noise reduction, suspension systems, and driver amenities to ensure a comfortable experience for operators.
• Reliability and Durability: Semi trucks endure rigorous and demanding conditions on the road, so their reliability and durability are paramount. A reputable manufacturer with a track record of producing reliable trucks can minimize downtime, reduce maintenance costs, and keep operations running smoothly.
• Driver Training and Support: Manufacturers that offer comprehensive driver training programs and ongoing support can positively impact a trucking company’s success. Proper training ensures that drivers are proficient in operating the specific models, leading to safer driving practices and improved fuel efficiency.
• Maintenance and Service Network: A well-established maintenance and service network across the country is crucial for efficient fleet management. Opting for a manufacturer with an extensive network of authorized service centers ensures that maintenance and repairs can be easily accessed, reducing downtime and keeping the trucks in optimal condition.
• Resale Value: For businesses that plan to upgrade their fleet regularly, considering the resale value of semi trucks is essential. Some manufacturers retain higher resale values, allowing businesses to recoup more of their initial investment when selling or trading in older trucks.
• Parts Availability: A robust supply of genuine manufacturer parts is essential for maintaining and repairing semi trucks efficiently. Opting for a brand with easily accessible and readily available replacement parts can minimize downtime and keep maintenance costs under control.
• Brand Reputation and Customer Support: Reputation speaks volumes about a manufacturer’s commitment to quality and customer satisfaction. Investigating the brand’s reputation and customer support can give insights into how responsive and supportive the manufacturer is when addressing issues or inquiries.

If you’re still undecided after researching different truck brands and comparing the factors above, you can visit dealerships or authorized sellers of the brands you are interested in to inspect the trucks in person. Test drive them, if possible, and ask questions about the available models and features. Request and compare quotes from multiple manufacturers to help you make a final decision that aligns with your budget. 

Get the Most out of Your 18 Wheeler with Semi Truck Customization 

While choosing the right semi-truck brand is crucial, customization can further enhance a truck’s performance and utility. Tailoring the truck to specific needs and preferences can significantly impact productivity and driver satisfaction. Common semi truck customization options include upgrading the truck’s interior, adding amenities, optimizing storage, and incorporating advanced technology for enhanced safety and convenience. A well-customized semi-truck can lead to increased efficiency, reduced downtime, and a more pleasant driving experience.

Finishing Touches: Semi Truck Paint, Graphics, & Accessories with PTC!

Once you’ve selected the best semi truck brand and customized it to fit your requirements, don’t forget about the finishing touches! Semi-truck paint, graphics, and accessories play a crucial role in branding and visibility. Personalized paint schemes and eye-catching graphics can make your truck stand out on the road, leaving a lasting impression on potential customers and business partners.

At PTC, we specialize in semi-truck customization, including professional paint and graphics services. Our team of experts can help you design a unique look for your truck that aligns with your brand identity and sets you apart from the competition. Our Paint Department has a 40-foot paint booth and 60-foot paint booth, allowing us to accommodate paint jobs and touchups for any size truck, from F-150s to 53 ft flatbed trailers, and anything in between.

Additionally, we offer a wide range of accessories to enhance the functionality and aesthetics of your semi-truck. And if you need any semi-truck repairs at some point down the road, we can help with those too! 

Make your semi truck a true reflection of your business and elevate your presence on the road with PTC’s exceptional customization, installation, and repair services. Contact us today to request a free quote and take your semi truck to the next level!

FAQs: Choosing the Best Semi Truck Brands

Still have questions? Check out the FAQs below for more information and recommendations! 

What is the most reliable semi-truck brand?

Freightliner, Kenworth, and Peterbilt are widely regarded as the most reliable semi-truck brands due to their durability, availability of parts, and strong resale value. Mack is also known for its rugged construction, especially in vocational applications.

Which semi-truck brand is best for fuel efficiency?

Volvo Trucks and Freightliner Cascadia are leaders in fuel efficiency, thanks to their aerodynamic designs, lightweight materials, and advanced powertrain technologies. European brands like Scania and Mercedes-Benz also focus heavily on fuel-saving innovations, incorporating low rolling resistance tires, improved aerodynamics, and efficient engine technology.

What are the cheapest and most expensive semi-truck brands?

International and Freightliner are generally the most affordable options, offering lower upfront costs and competitive financing. On the other hand, Peterbilt and Kenworth tend to be among the most expensive brands, offering premium build quality, high-end customization options, and strong resale value.

Are electric semi-trucks practical for long-haul trucking?

Electric semi-trucks, such as the Tesla Semi, Freightliner eCascadia, and Volvo VNR Electric, are making progress but are primarily suited for regional hauling due to their limited range and the current lack of widespread charging infrastructure. Most models on the market today can travel between 150 to 500 miles on a full charge, making them ideal for short to medium-haul operations but not yet a full replacement for diesel trucks in long-haul trucking. Hydrogen-powered trucks, such as those being developed by Nikola and Toyota, could become a more viable option for long-haul routes in the future as infrastructure improves.

Which brands offer the best resale value?

Peterbilt, Kenworth, and Freightliner consistently rank among the top brands for resale value. Their reputation for longevity, reliability, and brand recognition makes them highly desirable in the used truck market. Many owner-operators and fleet managers choose these brands because they maintain their value over time, making them a solid investment.

What are the differences between American and European semi-trucks?

American semi-trucks typically feature a long-nose (conventional) design, a longer wheelbase, and larger sleeper cabins, making them well-suited for extended highway travel. They also tend to focus on power and torque, prioritizing engine strength for heavy loads. European semi-trucks, on the other hand, use a cab-over-engine (COE) design, which provides better maneuverability and a shorter wheelbase, making them ideal for navigating narrow roads and urban environments. European brands often lead in fuel efficiency and safety innovations, with features such as automatic emergency braking and lane departure warnings included as standard.

What factors should I consider when choosing a semi-truck brand?

The right semi-truck brand depends on the intended use of the truck, fuel efficiency needs, maintenance and service availability, driver comfort, and long-term resale value. Long-haul truckers often prioritize engine power, fuel economy, and sleeper cab comfort, while vocational or regional drivers may focus on durability, maneuverability, and specialized applications. Brands like Freightliner and Peterbilt have extensive service networks, making maintenance more convenient, while Volvo and Kenworth are known for their fuel efficiency and advanced safety features.

What’s the best semi-truck brand for new drivers or owner-operators?

Freightliner and International are popular choices for new drivers and owner-operators due to their affordability, easy maintenance, and widespread availability of parts. These brands are often used in fleet operations, meaning they are designed for reliability and cost-effectiveness. Peterbilt and Kenworth, while more expensive, are great options for owner-operators looking for a premium truck with better long-term value and customization options.

Which semi-trucks have the most comfortable cabins?

Peterbilt 579, Volvo VNL, and Kenworth T680 are known for having some of the most comfortable cabins on the market. These models feature spacious interiors, high-quality materials, ergonomic seating, and advanced climate control, making them ideal for long-haul drivers who spend extended hours on the road. Volvo trucks, in particular, emphasize driver comfort with quieter cabs, better insulation, and more modern technology integration, while Peterbilt and Kenworth offer a mix of luxury and traditional styling that many drivers prefer.